Great shave. No Jokes.
Straightface
Brand Identity
Straightface is a subscription-based razor blade and shaving brand. We were approached to develop the entire brand from the ground up; including naming what place it would sit in the market.
How much is mine?
I worked as the lead designer on this project, developing all concept work, copywriting & tone of voice, and packaging.
Big ups:
Bronwyn Wiliams
Naming
Ivan Angell
Awards
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